Author: Maddie Grant

Maddie Grant is known for her experience as an expert digital strategist who has helped hundreds of organizations engage with their customer base and build capacity for using social media and online communities to achieve business results. Recognizing the transformative and human-centric power of social media early on, she helped organizations integrate social media into their culture authentically, rather than attempting to bolt it on a new process.

Jul
16

MID-CAREERISTS AS MENTORS AND MENTEES

When you get to a stage in your career where you are too seasoned to get much value out of young professional content, but you’re not quite on the CEO track, then you’ve probably reached your mid-career. Or rather the “messy middle” that associations aren’t too sure how to address, and that professionals find difficult to navigate. There […]

By Maddie Grant | Empower Yourself
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Apr
02

Maddie’s May Culture Picks

ONCE A MONTH, I’LL ROUND UP SOME LINKS TO POSTS FROM AROUND THE INTERNET ON OUR TOPIC OF THE MONTH. HERE’S THIS MONTH’S READING LIST FOR YOU ON BOARD CULTURE. How important is culture to your nonprofit board? (New.org) – A nice roundup of points to kick off this list. “Nonprofit boards are groups. All groups […]

By Maddie Grant | Transform Culture
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Aug
30

Digital Transformation Requires Buy-In From Everyone

Digital Transformation is the current hot topic in the association world, but there are a zillion different definitions of it. In preparing for a panel at SURGE, I found a definition I thought was heading in the right direction. “Digital transformation is the convergence of digital technologies applied to organizational activities, processes, competencies, customer needs data, intelligence […]

By Maddie Grant | Transform Culture
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Oct
10

Defining the Goal of Member Engagement

What does member engagement mean to you? Sure, it’s the hot topic that much of our work as association professionals revolves around, but the goal can be obscured by indirect efforts and lack of focus. As a Culture Consultant, my area of expertise is the internal and external cultures of employees, customers, and members. When it comes […]

By Maddie Grant | Transform Culture
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Jul
22

How redefining engagement helped this association

I’m working closely with the American Nurses Association on a wide-ranging member engagement project, and I wanted to share with you some of their thoughts on the topic. Our work involved first helping them define what engagement means for them. From there, our collaborative work team did an extensive audit of all the engagement activities […]

By Maddie Grant | Engage People
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Jul
15

Why you’re measuring engagement wrong

I want to share a couple of stories about my personal engagement with some organizations. I am a member of La Barra Brava, which is the supporter’s group for the MLS soccer (football) team DC United. We’re the ones you see on TV chanting, banging drums and waving flags. Our common purpose is to be the […]

By Maddie Grant | Engage People
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Jun
29

Why the best leaders foster collaboration: Jon Bobosh

At  IQ Solutions, a web strategy firm focused on healthcare, they pay close attention to leadership and staff development, and their technology coordinator, John Bobosh, was willing to share some of his thoughts on this with us. How are you customizing leadership development internally? My department at IQ Solutions has a really flat hierarchy. A […]

By Maddie Grant | Transform Culture
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Jun
21

Maddie’s June picks on leadership development and culture

Once a month, I’ll round up some links to posts from around the internet on our topic of the month. Here’s this month’s reading list on leadership development and culture. There is a lot on this subject all over the internet, but these picks have some newly relevant insights around leading from the middle, self-directed […]

By Maddie Grant | Transform Culture
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May
26

Board members gone rogue: An interview with Sandra Giarde

I talked with Sandra Giarde, executive director of the California Landscape Contractors Association, to talk about a hot topic: Rogue board member. Sandra has presented at several association conferences about how to deal with a “turbo bully” on the board and this seems to be a topic that resonates with everyone. What in a board culture […]

By Maddie Grant | Transform Culture
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May
12

Interview: Chris McEntee

Chris McEntee, CEO of the American Geophysical Union, has done a lot of work around transformational leadership. In particular, she reshaped AGU’s board of directors, taking particular care, as you’ll see below, to honing and defining culture at the board level. What kind of board culture have you created there? Collaborative, respectful, strategic, inquisitive, deliberative, constructive […]

By Maddie Grant | Transform Culture
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